Upcoming Events

Dealing with Disinformation: How to Recognize and Respond to Deception

With Guest Speaker: Starshine Roshell

Moderated by: Lisa Osborn

Wednesday, June 17, Noon to 1:30 p.m. via Zoom

FREE for PRSA and AWC-SB members; $20 non-members

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The current deluge of information has made it all too easy for fiction and falsehoods to spread like wildfire, threatening your organization’s reputation and possibly its very survival.

Veteran newswoman Starshine Roshell shares how communicators can recognize and prepare for disinformation attacks on social media and in the traditional press. Discover strategies for real-time responses that cut through the noise, and join a group discussion of best practices and tactics, moderated by Lisa Osborn from KCSB.

The Gold Coast Chapter of the Public Relations Society of America co-presents this session with the Association for Women in Communications Santa Barbara (AWC-SB). The Association for Women in Communications Santa Barbara’s membership comprises professional communicators from journalism, public relations, and marketing, to writers, authors, and public information officers. Founded in 2007, AWC-SB was part of a 100-year-old national organization before becoming independent in 2023. Visit www.awcsb.org.

Guest Speaker:

Starshine Roshell is an award-winning journalist, content producer, and media literacy educator. Having spent decades as a reporter, critic, and feature writer for local and national newspapers and magazines, she’s now the California state advocate for Media Literacy Now and serves as a Newsroom-to-Classroom speaker with the News Literacy Project. Her new column, The Truth Fairy, tackles how information is created, spread, consumed, and controlled.

Lisa Osborn is the news and public affairs director at KCSB-FM 91.9, the community/campus radio station at UCSB. During a long career in broadcasting, she has anchored news at top Los Angeles stations, and hosted music shows on a national radio network. She also has a business that provides audio messaging to transit agencies and telecom systems. Lisa serves on the board of AWC-SB as past president. She and her partner have a YouTube travel channel @SBScenic.

Starshine, Lisa, and fellow AWC-SB member Amy Marie Orozco co-founded Moment of Truth, a nonprofit that teaches community members how to spot and stop misinformation.

Would you like to get involved or learn more about the California Gold Coast Chapter of PRSA? We'd like to hear from you!