DIGITAL ADVERTISING: THE FUTURE OF MARKETING

featuring Shu Min Chien

Lecturer, CSU Channel Islands

 

March 27 | 8:15 a.m.

VCCF Headquarters

4001 Mission Oaks Blvd.

Camarillo, CA 

 

At a time when AI is already prominent in advertising and marketing, Shu Min Chien will share with us why digital advertising is and will continue to be key for any successful marketing campaign. With a special focus on digital advertising and social media, we'll learn how to use many of the technological tools at our disposal to develop effective campaigns that resonate with our audiences.

After serving as Industry Education Manager at The Trade Desk in Japan, and traveling around Asia with CEO Jeff Green to open more branches of the company, Chien joined The Trade Desk headquarters in Ventura where she is Manager of Learning and Development. Chien received a Master of Business Administration from Boston University and is currently managing the marketing campaign to promote CSU Channel Islands.

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